Gulf Coast Rooted
Purpose-driven lures built for real water.
Designed from time on Gulf waters to solve on-the-water problems. Useful, human-first tackle that honors heritage and performs when it matters.
Pilchard
$14.99USD
The Pilchard is designed to fish the way real bait does — subtle, reactive, and convincing in the water....
In stock6 options
Mullet
$14.99USD
Meet your new go-to “match-the-hatch” bait for inshore predators. The Mullet pattern is built to disappea...
In stock6 options
Anchovy
$14.99USD
Small profile, big results. The Anchovy pattern is built for days when predators are keyed in on tiny bai...
In stock6 options